Media Relations

Reporters know that Burness Communications will provide them with timely, substantive, credible information. We have longstanding relationships with key health and science reporters around the world. With numerous former journalists on staff, we know what makes news and how to capture journalists’ attention with carefully-presented stories. Because we understand how the news process works, we generate consistent results.

Our media relations services include:

• Developing and executing media outreach strategies
• Drafting press releases, media advisories, and other press materials
• Organizing and managing press conferences, briefings, and media symposia
• Developing and executing comprehensive digital media strategies, including engaging key bloggers and online media, organizing webcasts and webinars, and generating real-time coverage of media events
• Arranging press appointments for spokespeople in major cities around the world
• Securing editorial board meetings
• Providing message development and media training that produce results
• Planning and implementing the release of peer-reviewed research to obtain maximum coverage, both nationally and internationally