Public Health

Public Health

The world of public health has changed dramatically in the last decade.

The threat of pandemics, the specter of bioterrorism, and historic increases in rates of obesity, among many other challenges, have been accompanied by cuts in public health budgets. In this climate, public health professionals are being forced to reassess what they communicate and how they communicate it.

Burness Communications helps many of the country's leading public health groups meet these new and emerging problems and opportunities. We are at the forefront of efforts to improve public understanding of the work done by local public health agencies, and of the importance of public health efforts in improving the health of all Americans. We have supported efforts to reverse the childhood obesity epidemic by 2015, and assisted the efforts of community-based programs to improve access to healthy food and physical activity.

We have:

  • Announced the Robert Wood Johnson Foundation’s 2007 commitment of $500 million to its efforts to reversing the national childhood obesity epidemic.
  • Worked with the research program Bridging the Gap to create and release the most comprehensive national report on local school district wellness policies and how they are helping provide students with healthier foods and more time for physical activity.
• Coordinated closely with the Robert Wood Johnson Foundation and Trust for America’s Health on the production and release of their annual reports examining state-by-state obesity rates; state-by-state emergency preparedness scores and state-by-state public health spending data.
  • Arranged interviews with major media outlets for National Association of County and City Health Officials (NACCHO) leaders on local public health topics ranging from food safety to pandemic flu preparedness.
  • Helped the Robert Wood Johnson Foundation highlight the need to strengthen the quality and performance of public health agencies; promote the use of proven policies like smoke-free air laws; and secure the inclusion of disease prevention in health reform.
  • Coordinated the writing, layout, and publication of a NACCHO storybook, vividly describing four communities’ preparations for public health emergencies through the use of “tabletop” exercises, that was distributed to attendees of a national preparedness summit co-sponsored by the Centers for Disease Control and Prevention.

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